Graphic Designer

The Graphic Designer reports into the Marketing Manager, Teams in Gold & Clubs and is a critical creative role within the Fan Growth team, central to the presentation, cut-through and commercial performance of Rugby AU’s portfolio of brands. This role operates at the sharp end of delivery, supporting major campaigns, match weeks, announcements and live sporting moments where deadlines are immovable and expectations are high.

Concept and execute brand materials and campaigns across all key touchpoints, including but not limited to:

• Advertising campaigns
• Internal and external event and signage collateral (including in-stadium and precinct environments)
• Social media, website and email graphics to support campaign and always-on content plans, including match-week and game-day assets (team announcements, live scoring, player profiles, results, stats, etc.)

Respond quickly to reactive briefs driven by team announcements, injuries, selection changes, results and media moments, often with short turnaround times and limited lead-in.

Identify relevant design trends and inspiration and translate them into practical, on-brand concepts that can be executed at pace.

Work with external agency partners where required to extend, resize or adapt campaign and brand concepts, often under compressed timelines.

• Own and advocate for the correct usage of brand assets and guidelines across all outputs.
• Work with the Fan Growth team to manage brand and collateral approvals, balancing speed with consistency and quality.
• Establish and maintain a well-structured asset and artwork library to support rapid access and reuse during peak delivery periods.

• Manage and clearly communicate workflow procedures with a broad range of stakeholders, including briefing, prioritisation, timelines, feedback, deadlines and dispatch processes.
• Plan and deliver multiple concurrent jobs across overlapping timelines, particularly during competition periods, campaign launches and match weeks.
• Establish and maintain a booking, trafficking and prioritisation system that reflects fluctuating demand and fixed, non-negotiable deadlines.
• Actively manage stakeholder expectations when competing priorities arise, escalating risks early and proposing solutions rather than absorbing pressure silently.
• Coordinate internal and external production partners (e.g. printers, digital developers) to ensure all deliverables are production-ready, on brand and delivered on time.

• Workload will fluctuate across the season, with clearly defined peak periods aligned to competitions, campaigns and live sporting moments.
• Deadlines are frequently fixed and externally driven, requiring flexibility, resilience and strong judgement under pressure.
• Occasional out-of-hours work may be required to support live moments or critical delivery windows.

This role suits someone who takes pride in delivering under pressure and views high-tempo environments as a creative challenge rather than a constraint.

• High proficiency in Adobe Creative Suite; experience in sport, entertainment or promotional design is strongly preferred.
• Strong grasp of art direction and design fundamentals, including layout, colour, typography and hierarchy.
• Creatively curious, with the judgement to know when to explore ideas and when to execute decisively.
• Highly detail-oriented, even when working at speed and under time pressure.
• Demonstrated ability to operate in fast-paced, reactive environments with tight and often competing deadlines.
• Disciplined in using workflow tools and processes that enable efficient delivery across the Fan Growth team.
• Clear, confident communicator capable of managing multiple stakeholder expectations simultaneously.
• A defiant quality-gatekeeper who will not allow work into market unless it meets a high personal and team standard. If it doesn’t generate pride internally, it won’t cut through externally.

To apply please send your resume and cover letter to HR at Rachel.Buckling@rugby.com.au - closing date 16 January 2026