A multiple award-winning airline, Qatar Airways won the ”World’s Best Airline” for the unprecedented eighth time at the 2024 World Airline Awards, managed by the international air transport rating organisation, Skytrax.     As the Official Airline Partner, Qatar Airways will fly the Lions squad and touring party to Australia to compete next summer ahead of the three match Test Series.     This partnership marks another milestone in Qatar Airways’ portfolio of high-profile global sports partnerships, including the likes of FIFA, AFC, UEFA, Paris-Saint Germain (PSG), FC Internazionale Milano, Tennis Legend – Novak Djokovic, The Royal Challengers Bangalore (RCB), Formula 1®, MotoGP, the IRONMAN Triathlon Series, the United Rugby Championship (URC) and European Professional Club Rugby (EPCR), French Rugby Team – Section Paloise, The British & Irish Lions Tour of Australia 2025, The Brooklyn Nets NBA Team, and multiple other disciplines including Australian football, equestrian, kitesurfing, motor racing, padel, squash, and tennis.

Qatar Airways Logo

Qatar Airways

After a long and proud history supporting Australian sport Cadbury are proud to be the Principal Partner of the Wallabies, and the Major Partner of the Wallaroos national Rugby Union teams. When Cadbury Dairy Milk chocolate was first made in 1906 it was produced not just with a glass but with the equivalent of a glass and a half of full cream milk - and still is today. The Cadbury family were pioneers of good business, putting people and communities at the heart of the way they made and sold their chocolate. Cadbury endeavor to live up to these founding principles of generosity in everything we do. And we believe that this generosity of spirit is as important today as it's ever been. That's why we say "There's a glass and a half in everyone."

Cadbury

Not solely a footwear brand, ASICS develops apparel products with both athlete & supporter in mind, and aims to produce an array of products to fulfil not only technical training and match day garments, but also apparel to a superior quality for lifestyle and supporter ranges. ASICS has been the Official Apparel & Footwear partner of the Wallabies & Australian Men's & Sevens teams since 2013, and is also the kit provider for Rugby Australia's National teams; the Wallaroos, Junior Wallabies & School Boys.

ASICS

Stan Sport is the Official Media Partner of the Wallabies and Super Rugby. Every match. Ad-Free. Live & On Demand.

Stan Sport

Nine is Australia’s largest locally owned media company with investments spanning television, video on demand, print, digital, and radio.

Nine

IHG Hotels & Resorts® is one of the world’s leading and largest hospitality companies, providing True Hospitality for Good in more than 6,300 destinations across 19 brands in over 100 countries. There are almost 100 open or pipeline properties in Australia, New Zealand and the South Pacific, including well-loved brands such as InterContinental, Kimpton, Hotel Indigo, voco, Crowne Plaza, Holiday Inn and Holiday Inn Express. Over the past 22 years IHG & Rugby Australia have forged a strong partnership. In 2024, this alliance has reached new heights with IHG becoming a proud Major Partner of the Wallabies & Wallaroos national teams.  

IHG logo

IHG Hotels & Resorts

Dove Men+Care is proud to be the Official Personal Care Partner to The Wallabies, offering a range of personal care products, specially formulated for men to deliver high performance and superior skincare. Caring for others starts with caring for yourself. That has always been our mantra. It’s why care is at the core of everything we do. We recognise rugby as a platform to positively impact lives through championing an inclusive vision of care and challenging male stereotypes.

Dove Men+Care

RM Williams Logo

R.M. Williams

MJ Bale is an Australian-owned gentleman's clothier that works at the farm level with Australian merino woolgrowers to create tailored garments of integrity. As official clothier to the Wallabies, Australian Men's Sevens, Junior Wallabies and referees, we kit out the teams with all of their off-field uniforms, and do so with passion.

MJ Bale

Gilbert has 194 years of experience – that’s why professional players insist on using Gilbert and why we are asked to supply to almost every major league across the World. Gilbert Rugby is a brand synonymous with the game of rugby supplying quality products since 1823.

Gilbert

Rhino is a leading rugby brand known for high-performance training equipment. They've supplied five Men's Rugby World Cups and are set for their third Women's Rugby World Cup in England this year. With a longstanding five-tour partnership with The British & Irish Lions, Rhino's cutting-edge equipment is trusted by elite teams—including the Wallabies as they gear up for 2025.

Rhino

Destination NSW is the lead agency, champion and voice for the visitor economy within the NSW Government. Spearheading a whole-of-government approach to visitor economy growth, Destination NSW is responsible for leading the delivery of the NSW Visitor Economy Strategy 2030 in partnership with government and industry. Destination NSW influences and shapes the visitor economy through strategic research, policy and thought leadership, stakeholder engagement and consultation, commercial partnerships and investment in visitor experiences, business support, marketing and events. 

DNSW Logo

Destination NSW

Visit Victoria is Victoria’s tourism and events organisation, responsible for attracting visitors, driving visitation and expenditure through destination done through the delivery of a strong pipeline of world-class major, regional and business events to support the visitor economy. Visit Victoria aims to build Melbourne and Victoria into Australia’s number one tourism destination by delivering strong and sustainable growth across priority markets.

Visit Victoria

Tourism WA is the WA Government agency responsible for promoting Western Australia as an incredible holiday and events destination. Our role is to inspire more people to visit WA from Australia and around the world. We do this by marketing the state to the world through innovative campaigns; developing, attracting and promoting major sporting, arts, cultural and business events; working with government and the tourism industry to improve access, accommodation and tourism experiences for our visitors; and by informing and empowering the WA tourism industry through sharing key insights and global trends, building stakeholder relationships and providing leadership to the sector. For more information visit <a href="https://tourism.wa.gov.au" target="_blank">tourism.wa.gov.au</a>. 

Tourism WA

Brisbane Economic Development Agency drives the sustainable economic growth of the city. Brisbane Economic Development Agency leads the city’s Major Events Strategy, working closely with partners across government and industry to support, attract and leverage major events that deliver economic benefits to the city.

BEDA

Brisbane Economic Development Agency

Tourism and Events Queensland (TEQ) is a statutory body of the Queensland Government and the state's lead marketing, tourism experience and destination development and major events agency.  Working across government and in partnership with regional tourism organisations, industry and commercial stakeholders, we aim to build Queensland's tourism and events industry to foster innovation, drive industry growth and boost visitor expenditure.

Tourism & Events Queensland

The South Australian Tourism Commission is committed to promoting South Australia as a compelling tourism destination. It is focused on marketing South Australia to national and international audiences and bringing new and exciting events and festivals to the state.  The British and Irish Lions Adelaide Tour Match is supported by the South Australian Government through its Major Events Fund, which aims to strengthen the state’s economy by attracting new events and growing existing events. 

Our Partners